Imagination, Intelligently Applied.
At the Clever Group that pretty much sums us up,
we continually look towards the future and by employing
only the most creative and innovative individuals we
provide services that ensure our clients keep up with
the demand of their digital customers and stay ahead of the competition.
Innovation in Biometrics
CREATING A TOTAL DATA COLLECTION SOLUTION TO PROVIDE A BUSINESS WITH CRUCIAL BUSINESS INTELLIGENCE.
In today’s competitive retail environment, identifying and intrinsically knowing your customer has never been more important; after all knowledge is power.
Customer Clever is an innovative, total data collection solution that incorporates our revolutionary CleverPod, CleverPlay and Clever ID systems to provide a business with the crucial business intelligence they need to maximise returns.
When combined, our powerful intel products work together to collate important biometric data which can then be used to personalise advertising, target customers more effectively and to successfully tailor the retail environment; all at the touch of a button. Specifically designed to enhance sales, the future of effective and personalised target marketing can now be in your hands with Customer Clever.
Using the latest biometric technology we can tell you the age, gender, and race of your customers and even the times and frequency of their visits. Target ethnicity is recorded with 96% accuracy, ages are recorded within 2.3 years and gender is recorded with 96.4% accuracy. For the first time you can truly identify who your customers are and use the collated information to improve your business processes.
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What are our services?
OUR SERVICES COMBINED WORK TOGETHER TO COLLATE IMPORTANT BIOMETRIC DATA TO CREATE PERSONALISED ADVERTISING & RETAIL ENVIRONMENTS.
Retail Intelligence Products
Biometric reporting & analysis
Knowing your customer inside out is essential to success in today’s competitive retail environment.
Our smart intel products have been specifically designed to help a business maximise sales and make intelligent and agile decisions for their business based on the data collected.
Our biometric intel products allow a business to identify exactly who their customers are. With weekly biometric reporting containing crucial intel and analysis, a business can use this information to improve operational processes and to also help them formulate high impact promotion and marketing plans that are guaranteed to get results.
The Clever pod is a self-contained, fully-supported mobile solution for collecting essential data about your customers. Utilising the latest biometric facial recognition technology, high tech video cameras and advanced software algorithms, Clever Pod allows you to digitally capture and profile every one of your customers whilst collating vital business intelligence
Clever Play uses live customer demographic information to create an exciting retail environment that is completely tailored to the audience at any one time. By constantly monitoring customer demographics in a building or public space, the smart Clever Play system collates biometric data and changes digital marketing signage and audio streams so that content is always tailored to the customers in-store.
The Clever ID system uses facial recognition technology to profile customers entering an environment and then checks these profiles against a pre determined database to inform a business if there is a call to action required.
Highly useful for a variety of sectors, a business can now know who is in their store 100% of the time. They can also identify when high value customers or blacklisted customers enter a store and whether they should be greeted or maybe even challenged.
A peek at our work
Analysing the Customer Routine
CleverINTEL is essentially the brains behind the products. This intelligent dashboard uses our market leading facial recognition biometrics algorithm to be able to provide a business with crucial customer insights and analytics. With CleverINTEL you can now know exactly who is in your environment, 100% of the time. The CleverINTEL system automatically identifies age, gender and ethnicity, and it can even identify details such as whether a customer is wearing glasses or not. Coupled with a time stamp and a camera location, a business can now determine the movement of individuals and collate useful information such as time of arrival, length of stay and which groups are there when your store is busiest.
Designed to be stand-alone or to dissect and analyse information from CleverPOD and CleverPLAY, CleverINTEL produces detailed. Informative reports that will help you maximise returns. CleverINTEL will even analyse the data for you and make suggestions of points of interest that you should investigate to gain real ROI from your marketing activity.
By linking with CleverID, CleverINTEL is even clever enough to understand repeat purchase behaviour and exclude people, such as staff members, from the data output when counting customers.
Informative Consumer Profiling
As the old adage goes it’s not what you know, it’s who you know. Clever ID is an innovative recognition system that allows a business to identify exactly who is in their store or space at any one time.
The Clever ID system uses facial recognition technology to profile customers entering an environment. It then checks these profiles against a pre determined database and informs a business if there is a call to action required.
Highly useful for a variety of sectors, a business can now identify when high value customers or potential blacklisted customers enter a store and whether they should be greeted or maybe even challenged. Giving businesses the power to respond and react immediately to a customer’s presence, the Clever ID system is the smart solution for knowing who is in your environment, 100% of the time and as it can be programmed to work with any customised database it can be tailored to specific requirements for many industry needs.
Biometric Business Intelligence
Specifically developed to fit within a retail environment, the Clever pod is a self-contained, fully-supported mobile solution for collecting essential data about your customers.
Offering a flexible hiring system and utilising the latest biometric facial recognition technology, high tech video cameras and advanced software algorithms, Clever Pod allows you to digitally capture and profile every one of your customers whilst collating vital business intelligence to help you maximise sales and make intelligent and agile decisions about your business. Designed to be non invasive, and to have no impact on current internal infrastructure the Clever POD stand is fully brandable and as it comes with an optional range of POS displays leaflets or products can also be displayed so that it helps to enhance sales whilst seamlessly blending into your retail environment.
Personalised Retail Environments
Clever PLAY is an integrated marketing solution that uses live customer demographic information to create an exciting retail environment that is completely tailored to the audience at any one time.
By constantly monitoring customer demographics in a building or public space, the smart Clever Play system collates biometric data and analyses it. It will then cleverly identify a customer cluster group and display or change digital marketing signage and audio streams so that content is always tailored to the audience.
In an age where personalisation is key to successful advertising, the Clever Play system is a smart solution that not only brings your retail environment to life, it ensures your high impact marketing campaign hits the relevant customers every time.